INSIGHTS LIBRARY

By Giovannia Edwards-Campbell, Beano Brain Growing up with only brothers, gaming became second natur...

"Roblox is my problem - when I was 8, I spent $400 on dad's card, just on Roblox. Not Madden 23 or F...

Despite the gaming industry predicted to have an estimated worth of $300bn by 2025, teens are in no ...

We know from our weekly chats with our US and UK Trendspotters that Summer is now a distant memory a...

One year on from our global celebrations review we posed the question to Gen Alpha once more: how gl...

‘Tis the season when ghosts, ghouls and witches of all shapes and sizes appear in our neighbourhoods...

By Helenor Gilmour, Director of Insight, Beano Brain Around ten years ago, pre-Covid and just as we ...

With the vote for the new UK Prime Minister in full swing and the never-ending Republican vs. Democr...

Quick, easy-to-use, universally understood - what’s not to like about the growing alphabet of signs ...

One of the most difficult parts of the last two years for kids and teens was the lack of certainty, ...

With inflation reaching a 40-year high and predicted to continue rising into the Autumn months, the ...

The latest NHS mental health prevalence data suggests that one in six (17.4%) young people aged 6 to...