The spending game"Roblox is my problem - when I was 8, I spent $400 on dad's card, just on Roblox. Not Madden 23 or F...
The freeloading teensDespite the gaming industry predicted to have an estimated worth of $300bn by 2025, teens are in no ...
The global celebrations calendar according to kids & teensWe know from our weekly chats with our US and UK Trendspotters that Summer is now a distant memory a...
UK kids still have greater awareness of global celebrations than US kidsOne year on from our global celebrations review we posed the question to Gen Alpha once more: how gl...
Breaking down Halloween for kids & teens‘Tis the season when ghosts, ghouls and witches of all shapes and sizes appear in our neighbourhoods...
Mum - the ultimate influencerBy Helenor Gilmour, Director of Insight, Beano Brain Around ten years ago, pre-Covid and just as we ...
Let's get politicalWith the vote for the new UK Prime Minister in full swing and the never-ending Republican vs. Democr...
Back to school: emoji masterclassQuick, easy-to-use, universally understood - what’s not to like about the growing alphabet of signs ...
The return of summer rituals for kids and teensOne of the most difficult parts of the last two years for kids and teens was the lack of certainty, ...
The weight of the world on Gen Alpha's shoulders?With inflation reaching a 40-year high and predicted to continue rising into the Autumn months, the ...
Tracking mental health needs for YoungMindsThe latest NHS mental health prevalence data suggests that one in six (17.4%) young people aged 6 to...
YouTube - the new playdate?By Ellie Green, Beano Brain The last couple of years have been a peculiar time in the world of child...